BRAND IDENTITY LOGOTYPE
GRAPHIC DESIGN
CONCEPT CREATION
RE is a project in collaboration with article 27, a government initiative to make culture more accessible.
RE is a mobile atelier organizing happenings all over Belgium, inviting everybody to come draw or paint something they would like to express. It is an invitation to take a break and invite culture and arts no matter the person's background.
This is a group project where I was appointed to determine the name of the project, the concept and design the logo and overall brand identity.
LOGOTYPE
The name RE was chosen as it describes the action of doing something again and also means hello again in French. The idea was to say hello again to culture thanks to article 27.
The two circles were chosen to represent the mobile tables that would be used during the atelier.
BRAND IDENTITY
Hereby the tables used and placed like the logo to follow the brand identity created.
GRAPHIC DESIGN
Here is the final result with all the creations superposed on a single poster using the colors of the brand identity.
